Many companies are becoming more interested in leveraging CRST’s
global audience by advertising with CRST and providing product to test
so that reviews are posted on the web site and sent to the manufacturer.
Dave will spend more time focusing on business development this year
in creating strong bonds with companies to further their products and
promote them on his web site. To that end, there are multiple options
available from “wrapping” a 30’ trailer with your
company information and decals, web site banner ads, product placement
at track events to simply providing parts to be tested and reviewed
for the Daytona 675. Should you be interested in opening a dialogue
in regards to this for 2008, please email Dave directly. New to the
mix for 2008 to extend CRST’s target audience, there will be several
DVD’s for sale next year and regular appearances on www.onthethrottle.tv
to more than triple CRST’s audience
CRST attended
over 300 track days across the country in 2006 with a total motorcycling
audience of over 100,000 riders at the track alone for the second year
of operation. This does not factor in seminars, emails to riders from
all over the world regarding tuning questions (especially on the 675)
and referrals from track day riders, or the average of 1,000+ unique
visits to the CRST web site per week. Similarly, it does not account
for the many thousands of readers of magazines that have seen many of
Dave’s published articles or the global audience for his www.onthethrottle.tv
webisodes.
The 2008
calendar already has well over 180 dates scheduled and it is only the
first week of January! There will no doubt be more dates added with
a lot more focus on seminars for the first two months of the year pass
as the schedule comes together.